Water should do more thanjust keep you alive.
Amaayu is an Indian functional-water brand. We take multi-stage purified drinking water and infuse real wellness actives — vitamins, minerals, electrolytes and plant extracts — directly into it. There is nothing to tear open, mix or shake. You open the bottle and drink, and the water is already working for a specific goal.
Why we built it
Most Indians already drink two to three litres of water a day. That is the most consistent health habit in the country — and it does nothing beyond hydration. Meanwhile the wellness aisle asks you to remember pills, mix powders, tolerate sugary drinks, or pay a premium that makes daily use unrealistic.
We thought the simpler answer was to improve the habit people already have. Same bottle of water, same routine, same price bracket — but formulated to support something specific: your metabolism, your gut, your sleep, your skin. No new habit to build. Nothing extra to carry.
How it's made
The formulation is infused into the water itself — it is not something you add later.
Multi-stage purified water
Every batch starts as packaged drinking water put through multi-stage purification and pH balancing. Clean, neutral, safe — the base everything else depends on.
The formulation goes in
Vitamins, minerals, electrolytes and plant extracts are dosed and blended into the water itself at bottling — fully dissolved and evenly distributed through the bottle.
Sealed, tested, shipped
Bottles are sealed and batch-checked before they leave. What reaches you is ready to drink, exactly as formulated.
What we hold to
Nothing to mix
No sachets, no powders, no scoops. The actives are already in the water — you just open the bottle and drink. That is the whole point.
Priced for everyday
Wellness stops working the moment it becomes a luxury. Our everyday range starts at ₹30 so it can be a daily habit, not a monthly treat.
Honest about what it does
Our products support your goals alongside a balanced diet and regular activity. They are functional beverages — not medicines, and not a shortcut.
Clean by default
No added sugar, no preservatives, no artificial colours. BPA-free bottles that are 100% recyclable.
The range
Fat Loss, Gut Health, Heart Health and Multivitamin Water — the daily formulations, made to be affordable enough to actually drink every day.
SleepWell, Eye Health, Hair & Skin and Whiskey Blending Water — focused formulations for more specific goals and occasions.
Available in 250 ml and 500 ml bottles, delivered across India with cash on delivery. See the full range →
Being straight with you
Amaayu products are functional beverages, not medicines. They are not intended to diagnose, treat, cure or prevent any disease, and nothing on this site should be read as medical advice.
Our weight-management products support a healthy lifestyle — they work alongside a balanced diet and regular exercise, not instead of them, and individual results vary from person to person.
If you are pregnant, nursing, on medication or managing a medical condition, please talk to your doctor before adding any functional beverage to your routine.
Questions, retail or bulk enquiries?
We read everything that comes in — write to hello@amaayu.com